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Custom Websites With Advanced Functionality

Not simple websites. Not templates. Custom-coded websites built for businesses that need serious functionality, connected systems, and room to grow.

This is the right fit when your website needs more than pages and content blocks. I build customer-facing platforms, member areas, workflow-heavy forms, dashboards, advanced integrations, and custom functionality tailored to the way your business actually works.

With 35+ years of experience and former CTO leadership, I help businesses build stable, scalable custom websites that can also grow into larger application-style systems when needed.

  • Advanced website functionality such as member areas, calculators, dashboards, and connected business workflows
  • Customer-facing experiences supported by complex integrations, APIs, and internal systems
  • Practical AI-assisted features added to custom websites where they improve usability, speed, or workflow quality
See Website & Platform Examples

What A Custom Website Can Do

Many businesses come in thinking they need a website refresh, when what they really need is custom functionality that supports how the business runs.

Advanced Customer Experiences

Build more than a brochure site with portals, account areas, calculators, quoting flows, structured intake, and other features your visitors actually use.

Connected Business Workflows

Connect your website to CRMs, internal tools, third-party APIs, forms, and admin workflows so the site supports the business instead of just sitting beside it.

Built To Grow With You

Start with the website you need now, with the option to grow into richer tools, dashboards, internal workflows, and application-style features over time.

AI Features I Can Build

Practical AI Integration for Custom Websites

I help businesses add thoughtful AI assistance to custom websites when it improves speed, usability, and workflow quality. The goal is not hype. The goal is a better experience for your visitors and your team.

Drafting Assistants

Help users create first drafts for forms, polls, structured content, or admin-side workflows so they can get started faster and publish with more confidence.

Guided User Workflows

Add AI-powered suggestions and refinement steps that guide users toward better decisions, cleaner inputs, and higher-quality outcomes.

Summaries & Insights

Turn raw user input into structured summaries, clearer reporting, and more useful business data that teams can review and act on quickly.

Customer-Facing AI Features

Build practical AI into customer portals, dashboards, and custom experiences where it helps people move faster without making the product feel complicated.

Internal Business Assistants

Create admin-side tools that help your team search, draft, summarize, and move through repetitive internal tasks more efficiently.

Automation With Oversight

Automate parts of a workflow while keeping the right human review points in place, so the system stays useful, reliable, and aligned with your business.

Read AI & Custom Website Articles →

Why Work With a Former CTO?

You are not just hiring someone to code pages. You are working with someone who can help shape a complex website around business goals, workflows, integrations, and long-term growth.

Strategic Partnership

I can help think through the architecture, scope, and tradeoffs so the website supports the business properly from the start.

Clear Communication

No jargon, no empty promises—just clear updates and real progress. I translate complex technical concepts into business value you can understand.

35+ Years Expertise

Deep experience across industries means I know how to approach complex website and platform requirements with steady, practical judgment.

Real Examples of My Work

See the Kinds of Custom Website Work I Do

These examples show the kind of functionality I can bring to a serious custom website: richer user experiences, connected systems, advanced workflows, and room to grow into deeper application-style features.

BrightTally

Interactive Polls, Forms & Guided Data Collection

A custom-built platform for interactive polls and forms that shows how a website can go far beyond publishing pages. It supports richer user interaction, better data collection, and the kind of guided experience businesses need when forms are central to the workflow.

Advanced Forms Guided UX Custom Workflows AI-Assisted Features
View Application Details →

MetricPoints

Monitoring, Analytics & Technical Oversight

A custom platform for monitoring, analytics, and technical oversight. It shows how a custom website or portal can expose deep operational data through dashboards, alerts, reporting, and account-level tooling.

Dashboards Reporting Alerts Operational Visibility
View Application Details →
Custom Application Development Available

Need a Website That Behaves More Like a Product?

Many of the best custom website projects sit right on the edge between website and application. If you need portals, dashboards, workflows, guided forms, member experiences, or AI-assisted features, I can help you shape and build the right solution.

Customer-Facing Experiences

Portals, member areas, guided workflows, and richer interactive features

Connected Business Logic

Integrations, account-based behavior, approvals, automation, and custom rules

Room To Grow

Built so the website can evolve into deeper tools and systems over time

View More Examples

Let’s Build Something Great Together

Ready to bring your ideas to life? Contact me today to get started!

Client Testimonials

See what clients say about working with me on advanced custom website and platform work

"I had my plate full wearing too many hats in running a digital agency. That means having my hands full with numerous tech tasks. Michael clears my plate of everything tech so I can focus on working 'On' my business and not 'In' the business. Michael is intelligent, personable and simply gets it done."
CT

Chijo Takeda

Digital Agency Owner

Dogpaw Studio

"Michael is the best back-end developer I've ever worked with. He really knows his stuff, communicates really well and has always been able to figure out whatever I throw at him. He rocks!"
JF

John Falke

Digital Marketing Specialist

Johnny Flash Productions

"We've been working with Michael for some time now on various WordPress websites that require an in-depth technical skillset. From projects that have a deep tech stack, to projects with very specific requirements, we've partnered with him and had some amazing success. I never worry if the technical needs are being handled properly or on-time because he's always got them taken care of before I even have a chance to look. I HIGHLY recommend working with Michael. I was a website developer for 10 years before turning into an agency owner and I know a great developer (and person) when I see one."
AS

Adam Silverman

Agency Owner

Mule Town Digital

Examples of Advanced Website & Platform Work

These examples show the kinds of projects that start as “we need a better website” and turn into deeper custom solutions with workflows, integrations, portals, and business-critical functionality.

Remote Inspection & Meeting Platform

A secure customer-facing platform for remote inspections in the insurance industry. Helped reduce inspection time by 30% while keeping the process easier for both staff and end users.

Key Metrics

100%
Operational Continuity
0
Business Disruption Days
Real-time
Video & Audio Quality
Multi-user
Concurrent Sessions
Customer Portal Live Communication Workflow Efficiency Inspections

Lending Website with Advanced Workflows

A custom lending experience for a business lender serving small businesses, especially minority- and women-owned companies. Combined advanced forms, workflow logic, and connected systems to support a more complex application process.

Key Metrics

60%
Faster Processing Time
1000+
Applications Processed
Advanced
Form Workflows with branching logic
3
WordPress Plugin Integration with Third Party Systems
Advanced Forms Workflow Logic Integrations Lending Platform

Publishing Website with Connected Systems

A custom publishing platform supporting online and print workflows, partner feeds, monetization, and connected systems. This is a strong example of a public-facing website growing into a deeper business platform.

Key Metrics

1m+
Revenue Generated
20+
Publishers Served
50,000+
Articles Monetized
Multi-tenant
Architecture
Publishing Workflows API Connections Subscriptions & Revenue Multi-Partner Content

Advertising Platform With Advanced Business Rules

A custom advertising platform with advanced business rules, network-owner workflows, and higher-volume operational demands. A good example of website functionality growing into a more specialized system.

Key Metrics

100+
Network Owners
200+
Content Creators
15,000+
Ads Created
Scalable
Cloud Infrastructure
Business Rules Operations Automation Scalable Workflows

Why Businesses Trust Me With Complex Website Work

35+ Years Solving Real Business Problems

I have spent decades building custom systems across insurance, finance, publishing, healthcare, and other industries where the technical work has to support real operational needs.

Former CTO Perspective

I understand how to think beyond the feature list and shape a project around business goals, maintainability, and long-term growth.

Proven Results in Complex Environments

I have built revenue-generating platforms, workflow-heavy systems, and complex integrations that helped businesses operate more efficiently and serve users better.

A Practical, Senior-Level Approach

I focus on clear architecture, thoughtful functionality, and solutions that can keep growing instead of forcing you into fragile workarounds later.

The right custom website can simplify workflows, connect systems, support customers better, and create room for the business to grow. That is the kind of work I aim to deliver.

Ready to Build a Website With Real Functionality?

Let’s talk through the custom features, workflows, integrations, or portal-style experiences your project needs.

Start Your Journey with a Quick Chat

My guided contact form walks you through a few simple questions about your project. It's quick, easy, and designed to ensure we create something incredible together.

Discuss Your Vision

Share your goals and ideas

Get Tailored Advice

Receive personalized next steps

No Pressure

Friendly chat to see if we fit

Looking for Custom WordPress Solutions?

If WordPress is part of your project, I also handle custom plugin work, advanced integrations, and higher-end functionality that goes well beyond routine theme edits.

Custom Plugins
Seamless Automation
Advanced Functionality
Explore WordPress Development

Ready to Get Started?

Whether you have a clear vision or just a spark of an idea, I’m here to help you bring it to life. Let’s create something amazing together!